- +50%
Increase in organic sessions
Serene Travel Agency struggled outranking rivals in travel searches despite exceptional tour packages. Website analysis indicated SEO gaps limiting qualified visitor growth.
About Serene Travel Agency
Serene Travel Agency curates personalized vacation packages for creating memorable travels. However, search visibility remained low to showcase their one-of-a-kind tours to potential travelers.
The challenge
While Serene Travel offered bespoke packages, their website drew minimal traffic due to better-optimized competitors ranking higher in searches for destination tours or package keywords. Pages lacked travel intent terms visitors frequently used when exploring customized options.
Additionally, the website’s sparse guides around trending locations or trip planning tips failed to engage visiting travelers or establish niche authority. Technical diagnostics also revealed inadequate internal linking structures and crawl accessibility issues – all factors restricting organic growth. This limited discovery by ready-to-book wanderlusters.
Services Used:
STRENGTH IN NUMBERS
Business impact
Through tailored optimizations spanning keyword-focused tour pages, in-depth local guides and resolved site issues, the integrated efforts drove a 58% expansion in qualified lead value within 120 days. Serene Travel Agency is now discoverable to core travel personas through search.
increase in organic traffic
growth in qualified quote requests
boost in average order value
Esteemed seo solutions
By focusing deeply on SERP analysis and traveler psyches, we tailored a differentiated strategy that helped transform scattered content into contextual resources centered around trip intent typologies – attracting visitors leaning adventurer vs comfort or budget vs luxury based on keywords. Detailed guides now existing supported micro-moments in planning journeys while technical fixes enhanced on-site experience. They said:
“The data-backed strategy perspective combined with skilled execution provided by Muhammad Rehman Iqbal has completely reinvigorated our ability to connect with audiences needing our bespoke travel expertise at scale.”
- Travel keyword targeting
- On-page optimization
- Local SEO
- Content strategy
+50 %
Increase in organic sessions
48 %
Brand Growth
61 %
Increase in organic contact form submissions
